At the heart of the direct mail copywriting world stands a name synonymous with excellence: Josh C. Manheimer. With over 30 years of hands-on experience, Josh has transformed the art of direct response marketing into a science of connection and results. His sales letters have not only set industry benchmarks but have also been celebrated in iconic publications like Million Dollar Mailings and The World’s Greatest Direct Mail Sales Letters.
Josh’s journey to the pinnacle of his craft was anything but ordinary. Defying expectations and family aspirations for a stable career in medicine, he boldly pursued his passion for writing and marketing. This audacious pivot laid the foundation for a career that has redefined success in the competitive landscape of direct mail.
From crafting campaigns for National Geographic and The Wall Street Journal to creating long-standing controls for Popular Mechanics and Harvard Health, Josh’s portfolio is a testament to his unmatched expertise. His achievements include groundbreaking campaigns, such as his direct mail package for More Magazine, which doubled response rates—a rarity in the industry.
But Josh’s impact isn’t limited to his stellar client work. Through Direct Mail University, he shares his wealth of knowledge, offering marketers and copywriters actionable insights and strategies to elevate their craft. His teachings emphasize more than just selling; they focus on solving problems, addressing pain points, and connecting authentically with audiences.
Josh Manheimer’s legacy is built on creativity, dedication, and a relentless focus on delivering value. For businesses seeking to supercharge their campaigns, Josh isn’t just an expert; he’s a partner in driving results. Explore his resources and discover how his transformative approach to copywriting can redefine your marketing success.